As a designer, I specialize in Brand identity, exhibit design, and digital design. I am passionate about exploring new technologies and media, hoping to provide audiences with more interesting and diverse interactive experiences. I've worked as a visual designer at Vertical Lab on large-scale international projects such as ICDAE, and helped create brand identities at companies such as Tencent, Bytedance, and NetEase.

As an animator, my goal is to narrate stories that resonate with viewers on a personal level. I integrate the minute, noticed details of everyday life and aesthetic into my animations, converting abstract visuals into comprehensible objects that trigger memories and resonate with spectators. The design principles I abide by are simplicity, truthfulness, and directness, critical for empathic interaction with my audience.

Beyond this, I'm also an enthusiast of cinema, photography, and literature. I'm intrigued by intellectually deep scripts and books, and enjoy writing about the textural nuances of nature and botany. I contemplate on ways to derive significance, and envisage how to etch a mark in space that would be perceptible two hundred million years into the future.